What is it?
The Hyundai Ioniq hybrid is one of a three-pronged eco attack by the Korean manufacturer that also includes full-electric and plug-in hybrid sister cars.
Less radical design, low starting price, well-equipped
The Hyundai Ioniq provides the Toyota Prius with a serious rival. The Korean newcomer is cheaper to buy, comes with plenty of equipment including a strong safety package, and offers performance and on-the-road dynamics directly comparable to its Japanese competitor.
Space inside is adequate, the boot good-sized, while the less outlandish design looks far more contemporary. However the Hyundai is not quite as eco-efficient as the Toyota, and becomes significantly less so if one chooses the top specification version.