4. 1995 Ford Explorer
A best-selling car, loved by buyers around the world, is also a car that sparked a trend the consequences of which we are still feeling years on. Can a car that was clearly so popular really be described as a flop, I hear you ask? Rest assured, it has earned its place on this list.
You see, the positively obese Ford Explorer was the car that made the SUV such a popular type of car. Now, thanks to the Explorer, the roads of the world are covered with unnecessarily huge SUVs driven by people who wouldn’t dream of taking their precious 4×4 off-road.
When the model was first released in the early nineties, it topped its category, by a long mile. If Ford honestly thought the glamour of the podium place would last, they were wrong. Very quickly the likes of Chrysler and Land Rover jumped on the bandwagon, and bought with them their superior 4×4 knowledge, making the Ford Explorer look like an amateur.
When you’re at the top, there’s only one way down, the Explorer fell hard. An enormous controversy developed in the US after it emerged that Explorers had a tendency to roll over, with deadly consequences. Ford blamed tyre supplier Firestone, Firestone blamed Ford, and it got messy. 240 people are believed to have died in Explorer rollovers. Owners and their families demanded compensation and prospective buyers took their business elsewhere fast.