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Volvo launches bid for million electrics

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Volvo has announced plans to sell one million ‘electrified’ cars by 2025.

The Swedish brand will achieve this aim by including at least two hybrid versions in every model line, and launching its first all-electric car in 2019.

According to company president and CEO Håkan Samuelsson the target is deliberately ambitious. “It is going to be a challenge, but Volvo wants to be at the forefront of this shift to electrification,” he says.

For the past five years Volvo’s product development has been undertaken with the emergence of electric cars regarded as a priority – the two new vehicle architectures, Compact Modular Architecture (CMA) for smaller cars and Scalable Product Architecture (SPA) for larger models are both designed to fully incorporate hybrid or electric technology.

The larger Volvo 90 and 60 series cars are to be built on SPA, and a global range of smaller 40 series cars will follow, built on the CMA architecture. All of these will include electric models on the way to the cumulative total of one million electrified cars.

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Andrew Charman
Andrew Charman
Andrew is a road test editor for The Car Expert. He is a member of the Guild of Motoring Writers, and has been testing and writing about new cars for more than 20 years. Today he is well known to senior personnel at the major car manufacturers and attends many new model launches each year.