Independent, impartial advice for car buyers and car owners

Find an Expert Rating: 

Volvo spins Polestar off into electrified performance car brand

New cars will no longer carry the Volvo badge

Our Expert Partners

Motorway 600x300

Sell your car with Motorway
Find out more

Motors 600x300

Find your next car with Motors
Find out more

Leasing dot com 600x300

Car leasing offers from Leasing.com
Find out more

ALA Insurance logo 2022 600x300

Warranty and GAP from ALA Insurance
Find out more

MotorEasy logo 300x150

Warranty, servicing and tyres from MotorEasy
Find out more

Mycardirect subscriptions – 600x300

Carsubscriptions from Mycardirect
Find out more


Volvo performance division Polestar has become a separate car manufacturer that will focus on electrified models.

The Swedish carmaker introduced its performance brand as an extension of its Polestar Racing team in 2012, using know-how from race engineers to increase the performance of its road cars.

However, Polestar has now been spun off into a separate entity that will produce electrified high-performance variants of Volvo’s road cars that will only wear Polestar badging. The two companies will share technologies, facilities and engineering knowledge, much like the set-up between AMG and Mercedes.

Thomas Ingenlath, Volvo’s former senior vice-president of design, is moving over to Polestar as CEO. He said: “I am really excited to take up the challenge of establishing this exciting brand, developing a fabulous portfolio of bespoke products and channelling the passion we have throughout the Polestar team. The next chapter in Polestar’s history is just beginning.”

Polestar will reveal more details about its plans for the future later this year. However, it is clear that the focus will be on making the most of hybrid platforms in a performance context. Volvo’s model line-up currently includes a ‘twin-engine’ hybrid powertrain that uses a 2.0-litre petrol engine and an electric motor to offer impressive performance and economy.

Volvo and Polestar Performance had been working together since 1996, before Volvo Cars acquired 100% of the company in 2015.

The latest from The Car Expert

Darren Cassey
Darren Cassey
Articles by Darren Cassey are provided for The Car Expert by PA Media (formerly the Press Association). They include test drives of the latest new cars and features on various aspects of automotive life.